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    • Category Archives: Uncategorized

    Blogging for real in 2011

    Posted on January 11, 2011 by Anne Manning

    My new year’s resolution is to blog regularly. My purpose in blogging is to talk more about Drumcircle’s ideas about … Continue reading →


    Written by: Anne Manning     on January 11, 2011.
    Posted in Uncategorized | Tagged , , , , , | Leave a comment

    A Marketing Crusade

    Posted on April 21, 2010 by Anne Manning

    Yes, I am on a crusade. I know crusaders are an overwhelming lot, but I cannot help myself. I’ve worked … Continue reading →


    Written by: Anne Manning     on April 21, 2010.
    Posted in Uncategorized | Tagged , , , , , | Leave a comment

    #2 What’s the value of emotions in decision-making?

    Posted on July 9, 2009 by Anne Manning

    In our work at Drumcircle, we often reference neuro-scientific research that supports the role of emotions in decision-making.One of our … Continue reading →


    Written by: Anne Manning     on July 9, 2009.
    Posted in Emotions and Marketing, Emotivation, Market Research, Marketing, Uncategorized | Tagged , , , , , , | Leave a comment

    Recommending Best Practices to Positively Impact the Verbiage-Based Communication Space

    Posted on June 8, 2009 by Bill Mount

    About three weeks ago, I launched a thoroughly unscientific survey on Facebook to identify the 25 most clichéd, credibility-wrecking examples … Continue reading →


    Written by: Bill Mount     on June 8, 2009.
    Posted in Uncategorized | Tagged , , , | Leave a comment

    Hey. Check it out. The New York Times no longer has “readers”.

    Posted on June 6, 2009 by Bill Mount

    Just substituting the word “people” for “consumers” will instantly make every one of us better at our jobs. Continue reading →


    Written by: Bill Mount     on June 6, 2009.
    Posted in Uncategorized | Tagged , , , , | Leave a comment